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TikTok Trend Oversimplifies Complexities of Chinese Culture

The phenomenon of Chinamaxxing is further enhancing the recent surge in China’s soft power influence.

A new trend has emerged on TikTok, with users claiming to be embracing Chinese culture, sparking a phenomenon known as "Chinamaxxing".

Women wearing traditional costumes pose for photographs in front of a Chinese temple
Being Chinese is now in vogue

This trend has taken the West by storm, with many individuals sharing their experiences of adopting Chinese wellness practices, which were previously perceived as outdated, on the social media platform.

There has been a significant shift in the perception of Chinese culture in the US, with many Americans now embracing traditional practices such as drinking warm apple-boiled water, wearing indoor slippers, and performing longevity exercises.

TikTok users are sharing videos of themselves participating in these activities, often accompanied by captions like "you met me at a very Chinese time in my life" or the hashtag #newlychinese, as they learn to incorporate Chinese customs into their daily lives.

The Chinese Communist Party has welcomed this surge in interest in Chinese culture, which comes at a time when the global order is being reshaped by figures like Donald Trump.

The rise of Chinamaxxing has contributed to the growing influence of Chinese soft power, with the world witnessing a surge in popularity of Chinese products like Labubu dolls, Mixue bubble tea, and Luckin coffee, as well as a fascination with cities like Chongqing.

Some attribute the popularity of Chinamaxxing to the disillusionment of young Americans with their own country, although the extent to which this is driving the trend is uncertain.

However, it is essential to note that this trend only showcases a limited aspect of Chinese life, focusing on memes and fleeting moments, while overlooking the concerns and challenges faced by young people in China, such as a sluggish economy and a rapidly changing world.

Some Chinese individuals may find it perplexing that aspects of their culture, long regarded as uncool in the Western imagination, have become the subject of fascination, while others may be offended by Westerners jokingly claiming to have been "diagnosed as Chinese" on TikTok.

In contrast to derogatory jokes and memes that have been used to mock Chinese culture in the past, Chinamaxxing is seen by some as a more positive and inclusive trend, with Chinese people being in on the joke rather than being the target of it.

This shift in dynamics is notable, as Chinese individuals are now actively participating in and shaping the narrative around their culture, rather than being the subject of ridicule or stereotyping.

One of the key figures behind the Chinamaxxing trend is Sherry Zhu, a Chinese-American TikTok creator who shares traditional wellness tips with her large following, known as her "Chinese baddies".

Zhu tells her 740,000 followers, "Tomorrow you're turning Chinese," and encourages them to embrace the culture, suggesting that it is inevitable and that there is no point in resisting it.

The sudden emergence of Chinamaxxing has caught many by surprise, given the recent history of Sinophobia and anti-Chinese sentiment sparked by the Covid pandemic.

An elderly man rides a bicycle past a Mixue Ice Cream & Tea shop on November 4, 2025, in Zhengding, Shijiazhuang, Hebei Province, China.
Mixue, an ice-cream and tea chain, now has thousands of stores across the globe

It was not long ago that the Chinese diaspora community faced racism and avoidance, with many people shunning Chinese businesses and communities due to fear and misinformation.

The world witnessed the strict lockdowns imposed by Beijing, which led to reports of residents struggling to access food and other essential supplies, and the subsequent protests that ultimately led to the easing of restrictions in early 2023.

The exodus of expats from China and the strain on the relationship between China and the West, particularly in the context of Hong Kong, have also had a significant impact on the global perception of China.

However, as China has reopened and relaxed its visa rules, the country's investments in tech, infrastructure, and exports have become more visible, showcasing its growth and development to the world.

The transformation of cities like Chongqing, once known for corruption and scandal, into thriving metropolises with modern infrastructure and a booming economy, has been particularly striking.

Other signs of China's growing influence include the popularity of Adidas Tang-style jackets, Chinese micro-dramas, and traditional makeup looks among young people worldwide.

People crowding on a bridge overlooking a cluster of traditional-looking Chinese buildings, glowing in golden light.
Tourists are flocking to China's "cyberpunk city" of Chongqing

For some Chinese individuals, like Claire, a Chinese-Canadian TikTok user, the shift in mainstream opinion towards China has been a welcome change, offering a more positive and nuanced representation of Chinese culture.

Claire, who shares political content on TikTok and preferred to remain anonymous, notes that the past year has been a critical juncture in this shift, with a significant increase in interest and engagement with Chinese culture.

The arrival of American users on Chinese social media platforms like RedNote, ahead of a potential TikTok ban in the US, has also contributed to the growing exchange and interaction between Chinese and American online communities.

The resulting memes and online content have become a key aspect of this cultural exchange, allowing individuals from different backgrounds to connect and share their experiences.

According to Afra Wang, a tech writer and podcaster, the fascination with Chinese culture and infrastructure is not surprising, given the significant developments and advancements that China has made in recent years.

Wang suggests that the appeal of Chinese culture and technology lies in its ability to showcase a vision of the future, with high-speed rail, advanced infrastructure, and innovative technologies, which is particularly alluring to young people in the US who are looking for a sense of progress and development.

The rise of Chinamaxxing coincides with a perceived decline in the American Dream, with many young Americans facing a challenging job market and an uncertain future.

Wang notes that this generation of Americans has grown up in a post-Iraq War, post-2008 financial crisis world, where the notion of American exceptionalism is no longer a lived reality, and as a result, they are more open to exploring and embracing other cultures and ideas.

In China, the reaction to Chinamaxxing has been relatively muted, with limited discussion and engagement on social media platforms.

Aerial view of bullet trains in China
China now has the world's largest high-speed rail network

Instead, many Chinese people seem to be focusing on their own country's development and growth, with some expressing a sense of disillusionment with the US, which is no longer seen as a beacon of success and opportunity.

As Wang observes, while the US is experiencing a "Chinamaxxing moment," China is undergoing its own "America-minimising moment," with a growing sense of self-confidence and a decreasing interest in emulating American culture and values.

On Chinese social media, the concept of the "US kill line" has gained traction, referring to the perceived decline of the US and the challenges faced by individuals in the country, particularly in terms of poverty and inequality.

This idea has been amplified by Chinese state media and government officials, who seek to portray the US as a country in decline, with a weak social safety net and a broken healthcare system.

A commentary in the state-owned Xinhua news agency highlights the disconnect between the ideals promoted by the US and the reality on the ground, suggesting that the "kill line" meme reflects a more nuanced understanding of the US and its challenges.

The Chinese authorities appear to be pleased with the Chinamaxxing trend, seeing it as a positive development that showcases the appeal and influence of Chinese culture.

A recent article in the Global Times, a Chinese state-run newspaper, notes that Chinese lifestyles are gaining global appeal, offering a unique blend of tradition and modernity.

When asked about Chinamaxxing, Chinese foreign ministry spokesperson Lin Jian expressed happiness at seeing foreigners engage with Chinese culture and everyday life, suggesting that this trend reflects a growing interest in and appreciation for China.

Jian's comments imply that the Chinese government views Chinamaxxing as a positive development, one that promotes cross-cultural understanding and exchange.

However, it is difficult to gauge the true sentiments of Chinese people, given the heavily policed nature of public discourse and the risks associated with criticising the government.

Young travelers pull their suitcases and check their phones while walking along the platform of Fuyang Railway Station.
Young Chinese face many of the same challenges as their Western counterparts

As a result, it remains to be seen how Chinamaxxing will evolve and whether it will have a lasting impact on the global perception of Chinese culture and China's relationship with the rest of the world.

A significant aspect of Chinese life remains unseen in the memes that reach Western audiences. The country's young people are grappling with an unemployment rate exceeding 15% and a demanding work culture that leads to burnout. However, openly expressing their pessimism online can attract the attention of internet censors, making them cautious about sharing their concerns. Furthermore, they face challenges in finding housing due to the ongoing property crisis and navigating the complexities of dating.

The rapid delivery times in China are supported by gig workers who are under pressure to meet deadlines. The struggles of these workers resonate with many, as evident in the success of Beijing courier Hu Anyan's memoir, which became a national bestseller in 2023. The book highlights the relentless nature of gig work and has struck a chord with readers.

Wang reflects on her experience in Shenzhen, contrasting it with the perception of the city held by her American friends and tech enthusiasts. She notes that while they marvel at the city's advancements, her own experience is more nuanced, involving everyday interactions with workers like Hu Anyan, who deliver products such as a six yuan latte from Luckin Coffee, yet often remain unseen.

As interest in China's achievements continues to grow, it is possible that more aspects of Chinese life will become visible. Currently, however, trends like apple tea have garnered significant attention.

A user on RedNote, one of the platforms still used by former TikTok users, shared a comment about the benefits of boiling apples in tea water, stating that it has eliminated their period cramps.

A Chinese individual expressed a sentiment that underscores the complexity of Chinese identity, saying, "There is still much for us to learn about being Chinese."

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Investigation Reveals Navalny Possibly Poisoned with Frog Toxin, Diplomat Andrew Faces Probe

Several news outlets are highlighting the discovery that a toxin derived from a dart frog was used in the killing of a prominent Russian opposition figure.

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The headline on the front page of the Sunday People reads: “UK reveals Navalny killed by frog toxin”.
A number of Sunday's papers focus on the UK saying Russian opposition leader Alexei Navalny was killed using a poison developed from dart frog toxins. Navalny died suddenly while incarcerated in a Siberian prison in February 2024, after being an outspoken critic of Russian leader Vladimir Putin for years. The Sunday People says that Foreign Secretary Yvette Cooper led the probe into his death, and "points [her] finger" at the Kremlin. According to the Russian news agency Tass, Moscow has dismissed the finding as "an information campaign"
The headline on the front page of the Telegraph reads: “Russia murdered Navalny with frog poison”.
The Telegraph says that the poison responsible for killing Navalny was developed from an Ecuadorian frog, which it says serves as proof that Russia possesses illegal chemical weapons. Navalny's death has been investigated by Porton Down scientists, the paper says, with biological samples smuggled from his cell to the UK shortly after his death
The headline on the front page of the Mail reads: “Now there must be a probe into envoy Andrew”.
The Mail on Sunday leads with a call for police to investigate Andrew Mountbatten-Windsor and his role as a UK trade envoy, saying it has compiled a "dossier of evidence" against the former prince. Mountbatten-Windsor has previously strenuously denied any wrongdoing relating to convicted sex offender Jeffrey Epstein
The headline on the front page of the Mirror reads: “Will's agony”.
The Mirror leads on "Wills' agony", and features a full-page rendition of a new photograph shared by the Prince and Princess of Wales for Valentines Day. The paper says Prince William was "in a state of disbelief" when he learned of Catherine's cancer diagnosis, and that he "told pals it was brutal and completely disorienting"
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Convicted sex offender Jeffrey Epstein targeted actress and model Donna Air, the Sun on Sunday alleges. The front page also highlights an interview with Prime Minister Sir Keir Starmer, with the headline: "It's been tough but I'll fight on"
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The Sunday Express claims the rise in pension age later this year will "send 115,000 elderly into poverty". The paper says it has based its figures on the previous rise in pension threshold from 65 to 66, which saw the proportion of 65-year-old's living in poverty rise from one in 10 to one in four
The headline on the front page of the Observer reads: “Dr Ice and the skeleton crew”.
"Dr Ice and the skeleton crew" reads the headline of the Observer, referencing Matt Weston's Winter Olympics gold in the skeleton on Friday
The headline on the front page of the Star reads: “Clarkson's harm”.
The Star says a woman is suing TV presenter and farmer Jeremy Clarkson, claiming she tripped and fell in his pub car park – the front page reads "Clarkson's harm". The paper says he has been contacted for comment
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Nancy Guthrie’s Disappearance Captivates America Amid Bitcoin Ransom Demand

The high profile of Samantha Guthrie has contributed to her mother’s disappearance becoming a widely followed story across the country.

As dawn broke over the desert, YouTuber Jimmy Williams observed hundreds of his subscribers flocking to his online chat room, all eager to discuss the latest developments in a high-profile case.

A woman in a teal sweatsuit bends over and lays flowers at a memorial for Nancy Guthrie

With his laptop perched on his knees and his iPhone illuminated by a ring light, Williams dedicates several hours daily to analyzing the disappearance of Nancy Guthrie, sharing his findings with a rapidly expanding audience of true crime enthusiasts.

On 1 February, Nancy Guthrie vanished from her Tucson, Arizona, home, with authorities suspecting she was taken against her will in the early morning hours.

Williams is among numerous curious onlookers and amateur investigators who have converged on the area, drawn by the mystery surrounding Guthrie's disappearance.

The influx of spectators has transformed a quiet, mid-sized city popular with retirees into a global media sensation, captivating audiences worldwide.

Despite ongoing investigations, police have yet to identify any suspects in Guthrie's abduction, prompting her daughter, Today show presenter Savannah Guthrie, to appeal to the public for assistance in locating her mother.

As a familiar face on US morning television, Savannah Guthrie has found herself at the intersection of hope and uncertainty, a position she has often witnessed in her interviewees.

This time, however, the roles are reversed, and instead of posing questions, Savannah Guthrie is awaiting answers about her mother's disappearance.

Morning television programs often foster a sense of intimacy between hosts and their audience, frequently focusing on human-interest stories that resonate with viewers.

In November, Savannah Guthrie had invited viewers into her mother's home as part of a Today Show segment, a gesture that now serves as a poignant reminder of her mother's absence.

Kelly Himes, a resident living near Nancy Guthrie's home in the shadow of the Catalina Mountains, felt compelled to pay her respects by stopping to say a prayer and leaving flowers at the end of the driveway, a gesture echoed by many in the community.

Himes shared her thoughts with the BBC, noting that Nancy Guthrie's age, height, and hair resemble those of her own mother, making her disappearance feel deeply personal and relatable.

Savannah Guthrie's celebrity status has had a dual impact on the search for her mother, generating unprecedented attention and resources while also sparking intense speculation and false leads.

Two weeks after Nancy Guthrie's disappearance, investigators announced the discovery of several gloves, with the closest one found approximately two miles from her home.

Camera crews setup near Nancy Guthrie's home, the sky is dark, with with the sun nearly set

The sheriff's department clarified that reports of a glove being found inside or on the property of Nancy Guthrie's home were inaccurate, providing a necessary correction to the narrative.

For Williams' growing audience, speculation surrounding the case only serves to heighten its intrigue and fascination.

Since Nancy Guthrie's disappearance, Williams' YouTube channel, Dollyvision, has gained over 8,000 new subscribers, a testament to the public's interest in the case.

Williams described the interest in Nancy Guthrie's disappearance as "massive," reflecting the widespread attention the case has received.

According to Williams, the nature of Nancy Guthrie's disappearance defies traditional kidnapping scenarios, instead embodying a "new age" of crime characterized by unfamiliar patterns and methods.

The era of ransom demands made from cut-out magazine letters appears to be a relic of the past, replaced by more sophisticated and elusive tactics.

The advent of secure servers, secret IP addresses, and untraceable Bitcoin accounts has transformed the landscape of kidnapping, but former FBI hostage negotiator Chip Massey remains confident that Nancy Guthrie's kidnappers will be apprehended.

Referencing the video footage of a masked individual on Nancy Guthrie's doorstep before her disappearance, Massey believes that someone will recognize the suspect based on their behavior or body language.

Massey noted that the attention surrounding this case is unparalleled, and while a mask can conceal a face, it cannot hide a person's identity entirely.

The widespread distribution of missing person flyers featuring Nancy Guthrie's photo, combined with highway billboards promoting the FBI's tip line, has made the case impossible to ignore, even for those who do not follow the news, with the White House confirming that the FBI will allocate its "full resources" to the investigation.

A banner hung on the gate outside a local NBC affiliate shows a picture of Nancy Guthrie and reads: Bring Her Home

Massey observed that the immense public engagement in the search for Nancy Guthrie will ultimately make it challenging for the suspect to evade detection, as the scrutiny will lead to mistakes and, ultimately, capture.

As yellow ribbons adorn the trees surrounding Nancy Guthrie's home, the passing days without news of her whereabouts are gradually replacing hope with a deepening sense of unease.

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Optimal Viewing Spots for the Northern Lights in 2026 Revealed

According to experts, the year 2026 is expected to be a prime time for viewing auroras, as the Sun is set to reach the peak of its cycle.

The Northern Lights have become a highly sought-after experience for many individuals in the UK, with their vibrant displays of purple, red, and green captivating audiences across the country.

The Northern Lights in the north coast of Scotland. There are green and red stripes across the sky with snow-capped mountains below.

Gary Macleod, an amateur photographer, recalls his first encounter with the Northern Lights at the age of eight and notes that witnessing the spectacle can be a transformative experience, leading to a lifelong passion for capturing its beauty.

In recent years, the Northern Lights have become a more frequent occurrence in the UK, transitioning from a rare event to a relatively common phenomenon.

Experts predict that 2026 will be a prime year for observing the aurora, as the Sun's 11-year natural cycle has reached a heightened state of activity.

Macleod, a resident of Tongue in the Scottish Highlands, has spent over 30 years photographing the Northern Lights, yet he remains enamored with the experience, finding it endlessly captivating.

The Northern Lights in the north coast of Scotland. There are green and purple ripples across the sky. Gary Macleod stands in front of his car under the lights.
Gary Macleod says he will never get tired of seeing the Northern Lights

Macleod emphasizes the importance of sometimes putting aside his camera to simply appreciate the spectacle, noting that personal memories can be just as valuable as captured images.

The Northern Lights are often referred to as the "merry dancers" due to their dynamic and mesmerizing displays, which can be truly breathtaking to behold.

In January, Macleod's eldest daughter captured her first images of the Northern Lights, an experience that has sparked her interest in the phenomenon.

The Northern Lights in the north coast of Scotland. There are green and purple stripes across the sky with mountains and the sea below.
Dark skies, few clouds and no moon are the perfect conditions

Macleod is delighted to share his passion with his daughter, noting that it has reignited his own enthusiasm and encouraged him to pass on his knowledge to the next generation.

The Northern Lights are best observed at night, under clear skies, allowing for an unobstructed view of the spectacle.

According to Prof Jim Wild, a space physicist at Lancaster University and member of the AuroraWatch UK team, the timing of the Northern Lights' appearance can be serendipitous, with the autumn and winter months offering the best viewing conditions.

The ideal conditions for observing the Northern Lights include prolonged periods of darkness, clear skies, and favorable weather, making the autumn and winter months prime viewing periods.

A calm, moonless night with minimal cloud cover is considered optimal for witnessing the Northern Lights, allowing for an unobstructed view of the spectacle.

Prof Catherine Heymans, Astronomer Royal for Scotland, notes that predicting the Northern Lights can be challenging, as their appearance is not always forecastable.

The Northern Lights in the north coast of Scotland. There are green and red lights across the sky with a village below.
Scotland is the best place in the UK to see the Northern Lights

Heymans suggests that sometimes, one must simply be fortunate and hope for a clear view of the Northern Lights, as their appearance can be unpredictable.

When the Northern Lights do appear, Heymans describes the experience as "magical," with the colors changing and sweeping across the sky in a mesmerizing display.

Free mobile apps, such as AuroraWatch UK and Glendale, provide alerts and forecasts, helping individuals plan their Northern Lights viewing experiences.

According to Wild, the current period offers the best opportunity to witness the Northern Lights, with the chances of observation decreasing in the coming years as the Sun's activity level declines.

The Northern Lights in the north coast of Scotland. There are green and red stripes across the sky with the wooden frame of a boat in the foreground.
Heymans describes the auroras as "magical"

As the Sun approaches its minimum activity level, the likelihood of observing the Northern Lights will continue to decrease, making the current period a prime time for viewing.

Scotland is considered the most likely location in the UK to witness the Northern Lights, due to its northerly latitude and minimal light pollution.

Wild notes that individuals in Scotland are often the first to witness the Northern Lights in the UK, with sightings in England typically requiring more intense auroral activity.

To increase the chances of observing the Northern Lights, it is essential to find a location with minimal light pollution, which can be challenging in urban areas.

Clouds can sometimes be mistaken for the Northern Lights, especially when light pollution causes them to glow, making it essential to find a location with clear skies and minimal artificial light.

Scotland is home to several internationally recognized dark sky sites, which are protected from light pollution and offer ideal conditions for stargazing and Northern Lights viewing.

The Northern Lights from Portobello Beach in Scotland. There are green and purple stripes across the sky with Catherine Heymans and her teenage daughter in the foreground.
Catherine Heymans says she regularly goes to Portobello Beach to look for the Northern Lights

Heymans recommends these dark sky sites as prime locations for witnessing the Northern Lights, due to their minimal light pollution and optimal viewing conditions.

Designated dark sky parks in Scotland include Galloway Forest Park, the Isle of Rum, Moffat, Tomintoul and Glenlivet in the Cairngorms, North Ronaldsay, Coll, and Shetland, all of which offer exceptional viewing opportunities.

Heymans also suggests Portobello Beach near Edinburgh as a suitable location for urban aurora spotting, due to its northerly orientation and minimal street lighting.

When attempting to capture images of the Northern Lights, Heymans advises looking for a "shimmery, silvery cloud" and using a mobile phone's night mode to amplify the available light.

If the resulting image appears green, it is likely a genuine capture of the Northern Lights, according to Heymans.

Heymans notes that images of the Northern Lights posted on social media can sometimes be misleading, as the colors may not be visible to the naked eye.

In low-light conditions, the human eye may struggle to distinguish colors, perceiving the Northern Lights as grey due to the limited number of color-sensitive cells.

Mobile phone sensors, on the other hand, are capable of detecting the red and green colors of the Northern Lights, even in low-light conditions.

The Northern Lights in the north coast of Scotland. There are green and red hazes across the sky with Gary Macleod standing on a rocky beach in the foreground.
A mobile phone can be a useful tool for seeing the Northern Lights

Wild notes that mobile phones can be used as "aurora detectors," allowing individuals to capture images of the Northern Lights that may not be visible to the naked eye.

However, Wild cautions that the bright light from a mobile phone screen can disrupt dark-adapted vision, making it essential to minimize screen time when attempting to observe the Northern Lights.

Macleod agrees, advising individuals to turn off torches, car headlights, and mobile phone screens to allow their eyes to adjust to the darkness and maximize their viewing experience.

The colors produced by the Northern Lights are a result of different gases being energized, with nitrogen and oxygen being the most common gases in the Earth's atmosphere.

Oxygen atoms emit a green glow, which is the most frequently observed color in the Northern Lights, while other gases produce different colors when energized.

Wild notes that the colors of the Northern Lights are often a result of the same gases that humans breathe, making the experience even more fascinating.

A good display of the Northern Lights typically features shimmering red and green colors, with stripes and patterns silently moving across the sky, creating a breathtaking spectacle.

The dynamic display of the Northern Lights, with its vibrant colors and mesmerizing patterns, is a truly unique and awe-inspiring experience that continues to captivate audiences around the world.

The Northern Lights in the north coast of Scotland. There is a green arc in the sky with the sea and mountains below.
Green arcs are common features of the Northern Lights

This phenomenon can rapidly transform from a negligible presence to a vast, sprawling display of light, sometimes forming a massive arc or a curtain that spans the entire horizon in mere seconds, making for a truly awe-inspiring sight.

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